Posts by: Saurabh

Values for our team members

Values for our team members

  • 24th July 2014
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Every organization has a culture, a unique DNA. This is the framework that guides our interactions with other team members and clients. It…
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Welcoming a new team member

Welcoming a new team member

  • 30th April 2014
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Priyanka Rajwade They say, very few people are lucky to convert their passion into their choice of career. I’m glad that I got…
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Importance of Responsive Design

Importance of Responsive Design

  • 10th April 2014
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Almost every client these days want a mobile version of their website. One design for each platform like BlackBerry, iPhone, iPad, netbook, Kindle…
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Digital Rights Management

Digital Rights Management

  • 28th March 2014
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The debate around protecting content from ‘unauthorised’ downloads / usage has intrigued me right from the beginning both as a consumer and a…
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Videos – Original Content

Videos – Original Content

  • 26th March 2014
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  Phonethics was set up in 2006 to create original video content. This marketing collateral was created for our retail partners. The posters…
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Social Media Marketing

Social Media Marketing

  • 24th March 2014
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Does it make sense for companies / brands to manage a social media outlet? Will it evolve into a full blown retail channel…
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