Product video created for one of our BFSI clients ‘SBI Life’. This animation video explains the features and benefits of the insurance plan – Smart Wealth Builder.
Product Explainer Videos
Making product explainer videos for financial products is not easy. Apart from the creative challenges there are regulatory guidelines that must be adhered to. The entire film was storyboarded and shared with the client so they could run it past the regulators. On approval we pushed it to the animation team.
Animation and Sound Design
Apart from simple colours and symbols we focused on keeping a relaxed pace of the voiceover so that people can understand what is being said. The sound design is simple and adds to the overall ambience of the film.